Communicating in a networked world
I don’t ever post humor[1], and I delete humor videos when they’re sent to me by friends, but this Onion article about China recognizing the appearance of the 12th website cracked me up! Too many right-on-target references. Can you count how many … [Continue reading]
Rather than blasting out advertising indiscriminately to everyone, firms are finding they can target individuals who like their brand and can influence others to see the brand more positively. There are more and more ways to find out who your brand's … [Continue reading]
Companies are using social media to “be where their customers are.” In this panel, sponsored by Omobono and East of England International, up in Cambridge on Friday, Susan Bratton talks about this important change of orientation which more and more … [Continue reading]
A theme that came up again and again during our London/Cambridge Traveling Geeks tour was that social media, and especially those that provide “immediate” access to company representatives (such as Twitter), are really changing not only how fast a … [Continue reading]
“We can have our cake and make some more.“ Tom Foremski and I both like rich interactions. I’d walk a couple of miles (or travel much longer) to talk with someone, rather than connect with them on the phone. I went to Paris (after Traveling Geeks) to … [Continue reading]